Before You Promote Anything Else Online, You Must Read This
ByThis will probably be on of the most important articles I’ve written, so please be sure to read as much of this as possible.
For starters, if you’re promoting any product, service, affiliate program, MLM program, or business opportunity, you must stop and ask yourself some important questions.
If I make a sale, who gets the bigger cut, me or the company?
If I make sale, will I get paid today or next month?
Am I building my own list in the process or am I building someone eleses list?
Am I using someone elses system to build my business? If so, you better read this because it may shock you…
The first question is REALLY important. You must realize that people create affiliate programs, business opportunities and MLM programs for one reason and that is to make money at other peoples expense. You see, the owners of MLM businesses basically have no overhead. They don’t have to advertise because they have 1000′s and in some cases 10′s of 1000′s of people advertising for them. Whenever a sale is made, the company always gets the larger cut of that sale. Take GDI for instance. Their service cost $10 a month. When a sale is made, the company keeps $9 and $1 is given to the person who has been doing all of the hard stuff such as advertising and promoting. 10% commissions are very typical. You may be lucky to find a system that pays 20%, but it’s still not much when you compare it to what the company earns. This gives the company a VERY unfair advantage. Even if the company isn’t getting much volume, they’ll always a nice cut of money because they always get the bigger chunk.
The second question is also important because MLM companies and affiliate programs are notorious for paying out at the end of the month while they get immediate access to all profits that are generated. They’ll also set high payout thresholds which limit you to getting any commissions you earn unless you earn a minimum payout amount. If you ask me, this is VERY unethical since many commissions go unclaimed because most people will quit before they ever reach the minimum payout amount. Take this for example. A company has a minimum payout threshold of $50 and they have 1000′s of people marketing for them. Out of that 1000, lets assume that 200 people are able to do enough marketing to produce $30, but they quit shortly after. Well, even though these people have $30 in earned commissions, they can’t get their hands on it because they did not reach the $50 threshold. The company gets to keep a whopping $6000 and they didn’t have to do anything to make this money.
The third question above is also important because you always want to make sure that you’re building your own list. By advertising your affiliate program or business opportunity, you are in a sense building their list whenever a prospect is generated. This is one reason why many people never make a penny online because they spend their wheels building someone else list and don’t even realize it.
If you’re using a third party system to build your primary business, you could REALLY be shooting yourself in the foot. Why? You see, if you use a 3rd party system, your prospect has to come in through this 3rd party system first. They’ll then end up on the list of the 3rd party system in most cases which is their main goal; to build their list. The 3rd party system will then go to work to do it’s best to get your prospect to join the 3rd party system as well. Since most people already have a business to promote, once they plugin into the 3rd party system, they’ll completely forget about your business. They then focus on completely on the 3rd party system and their business which won’t do you any good at all. You may have the prospect on your list, but you must compete with the service that is being provided to them by the 3rd party service and they’ll have a very unfair advantage. There are many system out like this. My 2DP Marketing System is one, but I do give my members the ability to integrate their own auto-responders so that they handle 100% of the follow up. I’d have to say that only 2% of the people will do this. The other 98% simply do not realize the importance of building their own list. The Spider Web Marketing System is another system that complicates the process of building your business. Remember this. You can only build what you promote. If you want to build you business, then you better market it. If you want to build someone’s third party system, then better market it.
So how do you simplify the process of building your business?
The best way is to create your OWN lead capture page which will build your own list. You’ll then market whatever you want to your list. This is very difficult for most people to do, so we can rule this out as an easy way to build your business.
It’s actually really simple, but you must know that it does not have to be a complicated proess and no, you don’t have to create lead capture pages as many people will tell you.
What you must do first is promote something that allows you to earn 100% and allow you to get your hands on your money TODAY rather than next month. Now this may be hard to find, but there is an easy way to do this which I’ll mention it to you later. This is important because you’ll need money to keep your business funded. If you have to wait til the end of the month to get paid, your funding sources may dry up and your business will fail. Think about it like this. Does a brick and mortar business hold it’s profits til the end of the month? I seriously doubt it. They use the profits so that they can immediately put them back into the business. This is what business owners do. If you have to wait to get paid, then you are only an employee.
Also, if you’re going to market online, whatever you promote should have great marketing material. They should provide lead capture pages and powerful marketing material such as videos and tutorials that will do the selling for you. Now many people will disagree with me here, but those people must see where I’m coming from first. I promote something currently that allowed me to make over $7000 during my first 3 months. No, I did not have to use an auto-responder and I also did not have to create a lead capture page. All I did was, advertise my business and follow up with my leads. That’s it. You see, I’ve learned that in many cases, personal lead capture pages can slow down the process of building your business. Take this for example. You create and advertise a lead capture page giving a free course or ebook to generate leads. You then have the lead fill out a form to go to a page telling them to confirm their email address. They then get the free ebook. You then have to market to them using your auto-responder trying to slow sell your business opportunity on them and in many cases this won’t work. You see, when a prospect is on your mailing list, the chances are very high that he/she is on someone elses list too. This is what people never talk about here. Your prospect may be on the list of 5-10 people or even more while they decide on what to join. Since most people suck at writing good follow up emails, the guru will end up winning most of the time.
How do you over come this?
Join something that has powerful marketing material. Advertise the your businesses lead capture pages or in some cases, their landing pages. Trust me, this works very well. My sponsor earned over $120,000 in 8 months and he never advertises a personal lead capture page. He’s just really good at follow up. Just be sure to keep track of all of your leads if you do this. I don’t have to do this because system has a mailer than allows me to follow up with my prospects whenever I please.
Anyway, I hope this has been helpful and if you’re looking for a solution that will allow you to make serious money without all of the extra BS, check out what allowed me to earn over $7000 in 3 months without advertising a lead capture page.
Sean Grimes
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